DEEMI is more than a jewellery label — it is a celebration of artistry, sentiment and individuality. Each piece is conceived with intention and handcrafted to become a lasting companion to life’s most meaningful moments.

Founded by Deepaa Mittal, DEEMI emerged from a devotion to refined design and soulful expression. Our collections draw inspiration from the poetry of nature, the geometry of grand architecture and the quiet gestures of fine art — resulting in jewellery that is at once modern, timeless and deeply personal.

We do not view jewellery as mere adornment. Each creation is intended to reflect who you are — a marker of self, a token of love, a keepsake for life’s milestones. Worn daily or reserved for special occasions, DEEMI pieces are designed to be cherished.

Craftsmanship & Materials

• Each piece is handcrafted by skilled artisans who blend traditional technique with contemporary sensibility.
• We use premium materials — solid gold (9K/14K/18K), sterling silver and responsibly sourced gemstones — finished to exacting standards.
• Our lab-grown diamond offerings provide the same brilliance and durability as mined diamonds, with greater traceability and reduced environmental impact.

Our Promise

• Quality & Longevity: Every design is created to endure — both in style and finish.
• Thoughtful Transparency: We provide clear information about materials, care and certification for gemstones and diamonds.
• Concierge Care: From purchase to aftercare, we offer attentive support and a lifetime exchange reassurance on eligible pieces.

Design Philosophy

DEEMI designs are intentionally measured — clean silhouettes, considered proportions and subtle details that reward close looking. Whether it’s a pared-back baton, an articulated ring or a sparkling signature pendant, each piece is composed to feel intimate and powerful.

An Invitation

We invite you to discover DEEMI — jewellery designed to accompany your story. Explore our collections and find the piece that speaks for you: made to be worn, remembered and handed down.

— Deepaa Mittal & the DEEMI family.